Get Started with the VSP Individual Plans Doctor Program

The IP Program is designed to offer additional opportunities to retain patients and earn more revenue. By sharing ads on your website and/or Facebook page, you’ll receive an advertising payment when your patient clicks and lands on the application page of MyVSPPlan.com. VSP Premier Edge™ practices at the Gold and Platinum levels earn $8 advertising payments. All other network practices earn $5.¹ Enter your practice information here to register and get started!

Once you register, visit the Build Your Ad page on the VSP Provider Hub and follow the steps to start earning advertising payments!  

With the IP Program you’ll enjoy²:

• More frequent visits as IP patients use their benefits every 13 months compared to private pay patients who average 2.5 years between visits.
• Patient loyalty with 89% of IP patients returning to the same practice.
• Higher sales with nearly double the amount of IP patients purchasing frames and lenses than private pay patients.

Now, you’re ready to share the benefits of the IP Program with your patients and start earning revenue! 

Get Started Today!

1. Purchase of a VSP Individual Vision Plan isn’t required to receive the advertising payment. You must be a member of the VSP Individual Vision Plans Doctor Program and have an active IP website banner in place to earn advertising credits.
2. Post-claim satisfaction survey of Individual Vision Plan patients, stats pulled 8/15/2023