Marketing Your Practice as a Premier Edge Location

Tips to promote yourself as a Premier Edge location, downloadable resources, and logo usage guidelines


Premier Edge Marketing Content

Let your VSP patients—and potential patients—know you’re a Premier Edge practice where they can maximize their benefits. Use the following messaging and resources to help spread the word.

Your VSP benefits go further when you visit a Premier Edge location: 

  1. Exclusive savings with Premier Edge offers 
  2. A new worry-free eyewear guarantee, the Premier Edge Promise
  3. Wide selection of featured frame brands
  4. Latest technology available, including high-tech exam equipment like retinal imaging that can monitor changes inside your eyes 
  5. Performance lenses for sharp vision
  6. Preventative eye health and wellness program participant

Why Choose Premier Edge? 

Your eyes will love the experience at a VSP Premier Edge location. Available to all VSP members at no extra cost, you’ll get exclusive rebates, the latest exam technology, a worry-free eyewear guarantee, and more when you visit a VSP provider who participates in Premier Edge. You’ll also find these extra touches:  

Premier Edge Promise

Don’t worry about the unexpected when it comes to your new glasses. The Premier Edge Promise is a worry-free eyewear guarantee that protects VSP members from situations like broken or damaged glasses, a prescription change, or even a style change if you don’t love the glasses you chose.

Preventative Eye Care 

The practice participates in the VSP Eye Health Management Program for early detection of eye health conditions and support to help ensure you stay on top of regular care, like exam reminders.


Download these logos and refer to the logo usage guidelines here when adding to your marketing materials.


Download VSP logos, review advertising guidelines, and request ad approvals here.
Check Premier Edge Status