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Exclusive rewards and savings 

Designed to differentiate your practice.

Exclusive rewards and savings 

Designed to differentiate your practice.

With exclusive access to industry-best products and services designed to enhance your practice, the Premier Program is all about growth for you and your bottom line. You get the tools and resources to compete, like increased choice, flexibility, and savings.

To view all VSP network practice offers, login to your VSPOnline account.

  • Marketing Tools

    My Marketing Team COVID-19 Resources Toolkit
    Staying connected with your patients during times like these is more important than ever, yet access to valuable marketing resources can be hard to come by. With My Marketing Team from the Premier Program, all network practices a convenient digital toolkit to help you stay connected with your patients during the COVID-19 crisis and beyond. Whether your practice is temporarily closed, offering limited services, or open normal business hours, this toolkit provides marketing resources, social media posts, and customizable signage to help you engage with your patients and provide updates on services. 


    Member Marketing 
    Communicated to millions of members to contact their VSP network doctor for essential eye care during the shelter-in-place orders.


    VSP Vision Care

    • Boost exposure with the Premier Program banner1 on the Find a Doctor Directory, which increases patient visibility through VSP member education and communications.
    • Connect more patients directly to your practice by linking your website and any Online Appointment Scheduling solution to the Find a Doctor Directory.
    • Advertise VSP Individual Vision Plans and earn $8 when patients click on ads2 and land on the application page.



    1. Available to practice locations with Platinum or Gold status in the VSP Global Premier Program. 
    2. Practices with Platinum and Gold statuses in the Premier Program earn $8. Practices with Silver status in the Premier Program and all other network practices earn $5.

  • Engagement Tools

    Give your practice a competitive marketing advantage with a range of patient engagement tools, including exclusive products and patient rebates. Sophisticated programs like My Marketing Team (MMT) help you effectively market your practice. With industry-best offers and innovative patient engagement solutions, you’ll find the resources you need to connect with your patients.


    My Marketing Team


    50% discount on activation fee and $45 discount on monthly services on patient communications system. Learn more.


    Save a minimum of 8% on total patient engagement and communication solution for your practice.4 Email or call 800.995.8444 to learn more.


    3. Available to practice locations with Platinum or Gold status in the VSP Global Premier Program.
    4. New Solutionreach customers are eligible immediately and existing customers can receive the new pricing at renewal.

  • VIP Services

    Your time is valuable. You want to dedicate your day in providing your patients with the best experience. Take advantage of exclusive benefits that will not only save you time, but also make managing your business easier and more affordable.


    Practice Report 
    Online access to a comprehensive, personalized financial summary of your practice based on VSP claims data. 


    Premier Academy360 
    Boost your practice success with complimentary access to valuable and timely webinars and eLearning courses, including CE, with Premier Academy360.


    Enhanced Eyefinity Customer Service includes a dedicated Eyefinity® software support email address. Email Eyefinity Premier Support to learn more. 


    Premier Pathways 
    Dedicated VSP recruiter to match you with qualified optometrists who share your passion for patient care, saving you time and money when hiring a new OD. Learn more.


    SHiFT Annual Premier Meeting
    Eligible to attend the annual multi-day Premier meeting6 centered around supporting independent optometry, exploring new technologies, and connecting with industry leaders and partners.  


    Value Program Summary 
    Access this one-page, custom snapshot summarizing your practice’s quarterly and annual value programs associated with VSP Global® businesses to support your practice goals. 


    VSP Vision Care 
    Prioritized VSP Call Center Handling7 — Three-second average speed of call answered, which is seven times faster than non-Premier practices. 


    5. Certain terms and conditions may apply.
    6. Due to COVID-19, the 2020 SHiFT Annual Premier Meeting will take place virtually.
    7. When call volumes are high, Premier practices may experience longer wait times, though much shorter than non-Premier.

  • Materials

    From VSP Global® lines of business and industry leading companies, you have exclusive access to enhanced rewards and savings.


    Marchon and Altair Eyewear

    • Additional $15 frame payment when a VSP patient selects a Marchon or Altair frame.8
    • 40% off Liu Jo, a Premier Program exclusive brand, with minimum buy-in.
    • 30% off all JOE optical orders from Altair.

    NEW Kering Eyewear
    The pure Luxury Eyewear leader: Participating practices now have increased access to strong portfolio of brands, exclusive product selection and unparalleled level of quality. Explore all Kering Eyewear brands including, Gucci, Alexander McQueen, and Saint Laurent. Learn more

    Maui Jim
    Receive exclusive access to special offers, 60-day money back guarantee for patients, frame board management resources, training for staff, and merchandising materials. Learn more


    Bausch + Lomb

    • Up to $210 patient mail-in rebate on Bausch + Lomb ULTRA® and Biotrue® ONEday contact lenses.
    • Up to 15% rebate on purchases when minimum quarterly growth requirements are met. Plus, up to 12% back as your purchases grow.9
    • Up to $10.50 per box savings with practice volume pricing options—enroll and receive list price discounts and lock in pricing, per program requirements. Learn more.


    Free shipping and special discounts on Ted Baker, Tura, L.A.M.B., gx by Gwen Stefani, and Lulu Guinness. Learn more.


    Bonus savings, offers, and free shipping on FYSH, KLiiK denmark, EVATIK, Superflex®, and Life Italia brands. Learn more.


    Special savings on Modo, Eco, and Derek Lam collections, and opportunities for free shipping. Contact the dedicated Premier Program line at 800.211.7864 or


    40% off Preferred Stock, Dea Preferred for Women, John Raymond, and One Love collections and free shipping. For details or to place an order, contact Fatheadz at 888.383.1199 or email

    VSP® Optics
    Receive up to $62 per pair with VSPOne® Rewards and Unity Savings when ordering Unity® lens designs with SunSync® Light-Reactive Lenses and TechShield® Anti-Reflective Coatings from a VSPOne Technology Center. Contact your VSP Optics representative.



    8. Available on VSP Signature Plan® and VSP Choice Plan® claims (not Medicare or charity care). Frame payment is $20 for claims with the Enhanced Featured Frame benefit.
    9. Growth rebate payment percentage dependent on sales volume tier. Terms and conditions apply.

  • Business Solutions

    Discover the opportunities with a variety of essential solutions to assist in increasing the efficiency of your day-to-day business.

    40% savings on promotional financing processing rates. Learn more

    A frame board management program that promotes sales growth, profitability, and operational efficiencies. Learn more.


    Staples Business Advantage
    Save an average of 37% on business essentials and FREE next-day delivery on all orders. Register today.


    Offering new customers, a custom consultation, special rate match offer, and payment processing packages. Learn more.


    35% off monthly fees for cloud-based software, which guides practices through HIPAA compliance requirements, audit protection, and customized policy generator. To learn more, email


    Vision One Credit Union
    Special low rates subject to loan approval on retinal imaging equipment. Call VisionOne at 800.327.2628 and mention the Premier Program to determine current rates.

  • Equipment

    Save on the latest retinal imaging equipment and more. Ask about leasing plans and financing options. Learn more.


    Stay ahead of the curve with state-of-the-art eye-tracking technology that will expand your scope of services by uncovering vision issues and delivering supplemental treatments. Learn more.


    Purchase an Avanti Widefield OCT with AngioVue® OCTA and get no interest and $99 per month ‘payments’ until 2021. Call Optovue at 866.344.8948 for more information.


    Briot USA
    Save up to $14,500 on edging systems, exclusive warranty upgrades, preventative maintenance, or $1,000 credit towards lens stock for startup labs. Call Briot at 800.729.1959 for more information.


    Eye Designs Group
    Receive a complimentary Space Plan and 5% discount off Eye Designs Group furniture purchases and Free Lighting Analysis and 10% discount off LUM Retail Lighting GroupTM products and services. Call 800.346.8890 or email to learn more.

  • Exclusive Offers for Your VSP Patients

    Maui Jim
    Take advantage of special offers from Maui Jim. Learn more


    Bausch + Lomb
    Earn up to a 12% rebate on B+L purchases, practice volume pricing options, and up to $200 mail-in rebate for VSP patients. Learn more.


    Up to $140 VSP patient rebate—that’s $10 more than any nationally available offer from CooperVision. Call 800.341.2020 and let the representative know you are Premier to learn more.


    Eyewear Protection Program
    One-year warranty on Marchon and Altair frames.