Exclusive rewards and savings 

Designed to differentiate your practice.

Exclusive rewards and savings 

Designed to differentiate your practice.

With exclusive access to industry-best products and services designed to enhance your practice, the Premier Program is all about growth for you and your bottom line. You get the tools and resources to compete, like increased choice, flexibility, and savings.

To view all VSP network practice offers, login to your VSPOnline account.

  • Marketing Tools

    My Marketing Team COVID-19 Resources Toolkit
    Staying connected with your patients during times like these is more important than ever, yet access to valuable marketing resources can be hard to come by. With My Marketing Team from the Premier Program, all network practices a convenient digital toolkit to help you stay connected with your patients during the COVID-19 crisis and beyond. Whether your practice is temporarily closed, offering limited services, or open normal business hours, this toolkit provides marketing resources, social media posts, and customizable signage to help you engage with your patients and provide updates on services. 


    Member Marketing 
    Communicated to millions of members to contact their VSP network doctor for essential eye care during the shelter-in-place orders.


    VSP Vision Care

    • Boost exposure with the Premier Program banner1 on the vsp.com Find a Doctor Directory, which increases patient visibility through VSP member education and communications.
    • Connect more patients directly to your practice by linking your website and any Online Appointment Scheduling solution to the vsp.com Find a Doctor Directory.
    • Advertise VSP Individual Vision Plans and earn $8 when patients click on ads2 and land on the application page.



    1. Available to practice locations with Platinum or Gold status in the VSP Global Premier Program. 
    2. Practices with Platinum and Gold statuses in the Premier Program earn $8. Practices with Silver status in the Premier Program and all other network practices earn $5.

  • Engagement Tools

    Give your practice a competitive marketing advantage with a range of patient engagement tools, including exclusive products and patient rebates. Sophisticated programs like My Marketing Team (MMT) help you effectively market your practice. With industry-best offers and innovative patient engagement solutions, you’ll find the resources you need to connect with your patients.


    My Marketing Team


    50% discount on activation fee and $45 discount on monthly services on patient communications system. Learn more.


    Save a minimum of 8% on total patient engagement and communication solution for your practice.4 Email sales@solutionreach.com or call 800.995.8444 to learn more.


    3. Available to practice locations with Platinum status in the VSP Global Premier Program.
    4. New Solutionreach customers are eligible immediately and existing customers can receive the new pricing at renewal.

  • VIP Services

    Your time is valuable. You want to dedicate your day in providing your patients with the best experience. Take advantage of exclusive benefits that will not only save you time, but also make managing your business easier and more affordable.

    Practice Consultation
    Are you interested in learning how you can streamline your practice and increase patient satisfaction while you maximize profitability? By working directly with VSP, you will receive data driven practice guidance without a contract. Learn more

    Practice Report 
    Online access to a comprehensive, personalized financial summary of your practice based on VSP claims data. 


    Premier Academy360 
    Boost your practice success with complimentary access to valuable and timely webinars and eLearning courses, including CE, with Premier Academy360.


    Enhanced Eyefinity Customer Service includes a dedicated Eyefinity® software support email address. Email Eyefinity Premier Support to learn more. 


    Premier Pathways 
    Dedicated VSP recruiter to match you with qualified optometrists who share your passion for patient care, saving you time and money when hiring a new OD. Learn more.


    SHiFT Annual Premier Meeting
    Eligible to attend the annual multi-day Premier meeting6 centered around supporting independent optometry, exploring new technologies, and connecting with industry leaders and partners.  


    Value Program Summary 
    Access this one-page, custom snapshot summarizing your practice’s quarterly and annual value programs associated with VSP Global® businesses to support your practice goals. 


    VSP Vision Care 
    Prioritized VSP Call Center Handling7 — Three-second average speed of call answered, which is seven times faster than non-Premier practices. 


    5. Certain terms and conditions may apply.
    6. Due to COVID-19, the 2020 SHiFT Annual Premier Meeting will take place virtually.
    7. When call volumes are high, Premier practices may experience longer wait times, though much shorter than non-Premier.

  • Materials

    From VSP Global® lines of business and industry leading companies, you have exclusive access to enhanced rewards and savings.


    Marchon and Altair Eyewear

    • Additional $15 frame payment when a VSP patient selects a Marchon or Altair frame.8
    • 40% off Liu Jo, a Premier Program exclusive brand, with minimum buy-in.
    • 30% off all JOE optical orders from Altair.

    Extra Lens Savings
    Exclusive for Platinum level practices, receive extra lens savings when dispensing eligible VSP Optics, HOYA, or ZEISS lens products to patients with VSP benefits. Learn more or connect with a lens rep.

    • VSP® Optics - Receive up to $62 per pair with VSPOne® Rewards and Unity Savings when ordering Unity® lens designs with SunSync® Light-Reactive Lenses and TechShield® Anti-Reflective Coatings from a VSPOne Technology Center. 
    • HOYA – Doctors dispensing eligible HOYA products to VSP patients can earn up to $9 in HOYA Savings from VSP in addition to savings received through HOYA’s proprietary loyalty program.
    • ZEISS - Earn up to $12 per pair in ZEISS Savings from VSP, and up to $59.50 per pair when combined with ZEISS’ proprietary lab and doctor alliance group programs.

    Kering Eyewear
    The pure Luxury Eyewear leader: Participating practices now have increased access to strong portfolio of brands, exclusive product selection and unparalleled level of quality. Explore all Kering Eyewear brands including, Gucci, Alexander McQueen, and Saint Laurent. Learn more

    Maui Jim
    Receive exclusive access to special offers, frame board management resources, training for staff, and merchandising materials. Learn more


    Bausch + Lomb

    • Patients who purchase an annual supply of eligible Bausch + Lomb contact lenses and get up to a $300 rebate. 
    • Up to 15% rebate on purchases when minimum quarterly growth requirements are met. Plus, up to 12% back as your purchases grow.9
    • Up to $10.50 per box savings with practice volume pricing options—enroll and receive list price discounts and lock in pricing, per program requirements. Learn more.


    Free shipping and special discounts on Tura, Ted Baker, Lulu Guinness, L.A.M.B., GX by Gwen Stefani, and Zuma Rock. Learn more.


    Bonus savings, offers, and free shipping on FYSH, KLiiK denmark, EVATIK, Superflex®, and Life Italia brands. Learn more.


    Special savings on Modo, Eco, and Derek Lam collections, and opportunities for free shipping. Contact the dedicated Premier Program line at 800.211.7864 or customerservice@modo.com.


    8. Available on VSP Signature Plan® and VSP Choice Plan® claims (not Medicare or charity care). Frame payment is $20 for claims with the Enhanced Featured Frame benefit.
    9. Growth rebate payment percentage dependent on sales volume tier. Terms and conditions apply.

  • Business Solutions

    Discover the opportunities with a variety of essential solutions to assist in increasing the efficiency of your day-to-day business.

    Bringing you more business-building benefits to help your practice stay ahead of other online companies and keep patients shopping at your digital storefront. With the Optify partnership, your practice can exeprience automated marketing flow, time savings, and practice profitability. Learn more

    40% savings on promotional financing processing rates. Learn more

    A frame board management program that promotes sales growth, profitability, and operational efficiencies. Learn more.


    Staples Business Advantage
    Save an average of 37% on business essentials and FREE next-day delivery on orders of $50 or more. Register today.


    Offering new customers, a custom consultation, special rate match offer, and payment processing packages. Learn more.

    Society for Human Resource Management (SHRM)
    Receive real-time HR content and solutions so you and your staff can thrive. The annual membership includes direct access to an HR Knowledge Advisor, extensive trainings, toolkits and templates for COVID-19 resources, legal compliance, diversity, equity and inclusion and more for only $199. Learn more.

    35% off monthly fees for cloud-based software, which guides practices through HIPAA compliance requirements, audit protection, and customized policy generator. To learn more, email info@abyde.com.


    Vision One Credit Union
    Special low rates subject to loan approval on retinal imaging equipment. Call VisionOne at 800.327.2628 and mention the Premier Program to determine current rates.

  • Equipment

    Save on the latest retinal imaging equipment and more. Ask about leasing plans and financing options. Learn more.

    Invest or upgrade the diagnostic and retinal exam technology in your practice and receive $10,000 back with purchase PLUS, special pricing on devices, additional discounts on trade-ins, and leasing options. Learn more


    Stay ahead of the curve with state-of-the-art eye-tracking technology that will expand your scope of services by uncovering vision issues and delivering supplemental treatments. Learn more.


    Purchase an Avanti Widefield OCT with AngioVue® OCTA and get no interest and $99 per month ‘payments’ until 2021. Call Optovue at 866.344.8948 for more information.


    Briot USA
    Save up to $14,500 on edging systems, exclusive warranty upgrades, preventative maintenance, or $1,000 credit towards lens stock for startup labs. Call Briot at 800.729.1959 for more information.


    Eye Designs Group
    Receive a complimentary Space Plan and 5% discount off Eye Designs Group furniture purchases and Free Lighting Analysis and 10% discount off LUM Retail Lighting GroupTM products and services. Call 800.346.8890 or email info@eyedesigns.com to learn more.

  • Exclusive Offers for Your VSP Patients


    • ZEISS Satisfaction Guarantee: VSP Patients that visit a practice participating in the Premier Program, can try any ZEISS SmartLife lenses, ZEISS DriveSafe lenses, ZEISS Light lenses, DuraVision coatings, and PhotoFusion self-tinting enhancements – risk free for 12 months. View Offer
    • Anti-Fog Wipes: Your VSP Patients save 20% on ZEISS AntiFOG Lens Wipes providing fast and effective eyeglass lens cleaning with the added benefit of fog prevention. View Coupon

    Bausch + Lomb
    Patients who purchase an annual supply of eligible Bausch + Lomb contact lenses and get up to a $250 rebate. That's the highest rebate on Bausch + Lomb lenses available anywhere!

    Eyewear Protection Program
    One-year warranty on Marchon and Altair frames.