Premier Edge > Marketing Support > Social Media
Exclusive resources and ready-to-use social media content, exclusively for VSP Premier Edge™ practices.
It’s no surprise that social media channels are great ways to promote your practice and let your brand shine online. Save time managing your social media with these complimentary resources and a library of professionally designed content to keep your channels updated and patients engaged.
Download posts on eye health, eyewear, holidays, and just-for-fun facts to engage with your patients on social media! Includes monthly calendars that offer recommendations on when and what to post, as well as suggested captions that are customizable!
Social media is a great way to promote products and services that you offer to your patients. From VSP member offers that help patients maximize their benefits, to lenses and eyewear, we’ve got you covered!
Promote exclusive offers from VSP and partners to help your patients maximize their benefits.
Download the latest brand images from Marchon and Altair.
Educate your patients on the lens options available.
Access marketing content through the Bausch and Lomb REACH portal.
"I love the content and images provided. It’s normally challenging to find quality photos and posts, but this social content is beautifully designed and modern.”
“I spent all afternoon yesterday Googling National Sunglasses Day posts! I’m glad I know you have content for me to use; it will save me time!”
“I can schedule a month’s worth of social media posts in 15-20 minutes across all my practice’s social media channels. I even go back and scroll through hundreds of posts and choose the ones I want to share so I have something posted every day.”
Meta Business Suite offers robust scheduling tools for Facebook and Instagram so you can plan ahead. Learn how to schedule posts to your business Facebook and Instagram.
Videos on social media not only get more views, but also more engagement, than photo content. Here are four reasons your practice needs to start creating video content.
Interested in promoting popular eyewear brands in your practice via social media and email campaigns? Your Premier Edge practice may be eligible for this service from Marchon and EyeCarePro.
There are many social media platforms you can use and sometimes it’s hard to know where to start. Learn about our three favorite social channels with tips to help build your online community.
As a Premier Edge practice, you have access to a team of marketing consultants who are ready to help! Start by completing this 10-minute Virtual Marketing Assessment. Then we’ll reach out to you to schedule a complimentary 30-minute Premier Edge Marketing Consultation.
Do you already have an Instagram account for your practice? If so, consider trying out one of the newer features, Instagram Reels.
Now more than ever, video content is powerful. A recent study shows consumers today are watching an average of 16 hours of online videos per week.
An Influencer is a user on social media who has a large audience and the ability to encourage that audience to use or support a brand or product.
Have more questions about social media support resources? Contact us at premieredgemarketing@vsp.com.