How to Make Your Practice Fa-BOO-lous this Halloween

Tips to show your patients a gourd time


Give ‘em pumpkin to talk about this spooky season. Halloween is the perfect time of the year for fun interaction with patients you may not see often. Fall-ow these tips to keep the momentum going throughout the month of October.  

Costume contest. Whether you are a small or large team, you can dress up in costumes and choose a fun overall theme. Have the team vote on a fun theme like characters from a favorite movie or superheroes--there are so many fun options to choose from! You can even have patients vote on your theme on your Facebook stories poll feature.  

Share fun Halloween-themed eye facts on social media. During the month of October, share interesting eye facts throughout the month on your social channels. Highlight Halloween Safety Month and the importance of choosing safe cosmetic lenses to go with your costumes.  

Spooky frame display. Create a Halloween-themed eyewear display in your office and feature frames that can work well with different themed costumes. You can even come up with fun names for lenses and highlight brands that are not your typical best sellers.  

All treats, no tricks. Treat your patients to something tasty and create a fun social media giveaway. Ask patients to share a picture of their costumes on your practice’s Facebook page to be entered. After you have received all submissions, announce the winner on social media and share an image of them with their gift. Check out this page for more information on Facebook promotions.

PLUS—Don't forget to enter the VSP Provider giveaway on Facebook!


Get social. 

Download this Facebook and Instagram graphic or story graphic and use the recommended copy to engage through social media. Better yet, customize the post to fit your practice’s new styles and specials. Remember to add your practice phone number and city or neighborhood hashtags so patients can find you and schedule their annual eye exam!     

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Let’s have some skele-fun this Halloween season. Schedule an appointment to stop by our office and check out our favorite Halloween inspired frames to bring all your fa-boo-lous looks to life! #HappyHalloween #FaBOOlousFrames #Halloween2021 

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